DiagnosticFor multi-site retailers
Find the brand archetype
behind your stores.
The Storeplay brand diagnostic tool maps your retail brand to one of twelve archetypes and provides you with a detailed report outlining the music, visuals, and personality that align to your brand.
01
Enter your details
Tell us who you are and who's completing this survey. Different team members can take it and you can compare notes.
02
Complete the diagnostic
Purpose, personality, customer, store experience, music, visuals, marketing, risk and legacy.
03
See your brand archetype
A full report: music styles, visual direction, personality, example brands, and how it should steer your business.